The 6 Highlights of the CRM industry solution for the energy industry

The 6 Highlights of the CRM industry solution for the energy industry

2 min read Jun 14, 2020

Heightened competition, fickle customers, sweeping changes to the energy market - energy suppliers are facing significant challenges, especially when it comes to sales and customer management. Mastering these challenges requires optimal positioning in terms of sales, marketing and service.
BE-terna's CRM industry solution for the energy industry helps you exactly with that:

Sales Interaction Center

The Sales Interaction Center gives you a quick overview – even of complex customer structures, key notices and cross-selling potential. Thanks to the integration of all relevant peripheral systems all processes can be handled quickly and seamlessly.

Efficient quotation processes

Enjoy rapid quote processing with the quote assistant, workflow management and a clear user-friendly interface. Here, sales processes for new fields and services can be mapped together with existing lines of business.

Market-leading CRM software

Our solution is based on powerful and reliable standard Microsoft CRM software Dynamics 365. Put these tried and tested tools to use in your business processes. Dynamics 365 facilitates increased productivity exactly where your staff need it.

The CRM industry solution for the energy industry

Support sales, manage campaigns and integrate with perfection



With its intuitive, user-friendly interface, our CRM solution offers an optimum basis for working quickly and productively. Look & Feel from Microsoft and integrated Outlook and Office ensure high user acceptance in your company quickly.

Scalable CRM platform

Whether a group-wide CRM system or departmental solution – the Microsoft Dynamics 365 Sales basis allows you to maintain flexibility. Our industry solution can be launched and expanded gradually in line with your needs in what are referred to as releases.

Fully-integrated BI platform

In our CRM industry solution you can run analyses and perform rating directly in the system. Microsoft Power BI constitutes a self-service infrastructure for BI that combines the shared use of data sources, dashboards, reporting services and online collaboration in one intuitive concept.

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About the Author

Michael Werner

Sales Account Manager