CRM Solutions

Your overview of BE-terna’s CRM offerings

Customer Relationship Management (CRM) software enables companies to be customer-centric. CRM provides insights into each customer's history, preferences, and interactions with your company, so you know how to improve loyalty and retention.

BE-terna CRM offerings for any company size and industry

If you're looking to track and analyze dynamic customer data, you need a CRM solution tailored to your business. We customize Microsoft Dynamics 365 CRM to match your specific needs, helping you build lasting customer relationships and manage large volumes of customer data effectively.

Microsoft Dynamics 365 CRM - scalable solutions for enterprises

A comprehensive suite of AI-enhanced applications that support sales, marketing, service, and field teams—empowering you to deliver personalized experiences at every touchpoint.

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BE-terna CRM Start – scalable CRM built for SMBs

New to CRM? BE-terna CRM Start equips you with the essential tools to manage leads, track interactions, and close deals - without the complexity or cost of an enterprise platform.

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The key purposes of implementing CRM software

Business owners and managers apply CRM to get insights into customer behavior, preferences, and trends. You can use this information to make informed decisions, set strategies, and allocate resources effectively.

With intelligent CRM software, businesses achieve: 

  1. Enhanced customer experience. You can tailor your products, services, and communication to meet each customer’s individual needs. 
  2. Improved customer retention. You can identify at-risk customers and implement targeted retention strategies from the insights gained. 
  3. Streamlined sales processes. You can automate and streamline sales processes, from lead generation to closing deals. 
  4. Optimized marketing campaigns. CRM facilitates targeted and data-driven marketing campaigns. 
  5. Cross-departmental collaboration. CRM breaks down silos between your departments by providing a centralized platform for customer information. 
  6. Data-driven decision-making. CRM helps you optimize strategies, sales processes, and customer service and stay ahead of market trends.

New to CRM?

Discover how CRM software helps you build stronger customer relationships and grow your business—step by step.
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Who in the organization is CRM software relevant for?

  • Sales teams can better manage leads, opportunities, and sales pipelines. They can track customer interactions, prioritize leads, and forecast sales.
  • Marketing teams can better do marketing automation and campaign management. They can track customer engagement and analyze data to improve targeting and segmentation. 
  • Customer Service and Support Teams can better manage customer inquiries, complaints, and support requests.
  • Field Services
     Dispatch, track and manage the right resources at the right time in the right place efficiently.
CRM solutions for medium to enterprise-sized companies

Dynamics 365 CRM solutions

Whether you're optimizing your sales pipeline, productivity of your field service technicians, delivering exceptional customer support or launching personalized marketing campaigns, Microsoft Dynamics 365 provides the tools and insights to help you succeed.