Coffee Session: Trends in the Commerce Market

In a matter of months, retailers experienced digital growth that usually takes years to achieve.

With this unexpected growth and change, not only in customer behaviour and expectations but also in the way we do business and collaborate, companies had to adjust quickly. Unfortunately, many of them are still struggling in this new landscape.

Speaking: Our Business Development Manager, Marija Stanković, who joined BE-terna after a 10-year career in merchandising and digital marketing at Macy’s, one of the leading department stores in the US.

Chatting with her is Rico Hänel, Commerce Business Line Manager and Managing Director who has been working with our fashion clients for 10 years.